The Influence of the New US Nutrition Facts Label on Consumer Perceptions and Understanding of Added Sugars: A Randomized Controlled Experiment
Volume: 120, Issue: 2, Pages: 197 - 209
Published: Feb 1, 2020
Abstract
This study assessed the effects of the new Nutrition Facts label (NFL) compared with the current NFL on consumer purchase intentions and understanding of added sugars, and differences by educational attainment.Randomized controlled online experiment.Final study sample of 1,156 US adults, oversampling participants with low education.All participants were exposed to a control condition (images of bread, 100% juice, yogurt, and canned fruit with no...
Paper Details
Title
The Influence of the New US Nutrition Facts Label on Consumer Perceptions and Understanding of Added Sugars: A Randomized Controlled Experiment
Published Date
Feb 1, 2020
Volume
120
Issue
2
Pages
197 - 209
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