information about Brand strategy field
Field Hierarchy
Parent | |||
---|---|---|---|
Business 13.6M papers | Economics 12.4M papers | Marketing 2.9M papers | Management 1.8M papers |
Advertising 1.1M papers | Marketing management 37.3k papers | Strategic management 27.4k papers | Brand management 24.2k papers |
Brand equity 19.3k papers | |||
Current | |||
Brand strategy 2,135 papers | |||
Child | |||
Brand implementation 0 papers |
Trends
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History