information about Brand strategy field
Field Hierarchy
Parent | |||
---|---|---|---|
Business 13.9M papers | Economics 12.7M papers | Marketing 3M papers | Management 1.8M papers |
Advertising 1.1M papers | Marketing management 38.8k papers | Strategic management 28k papers | Brand management 25k papers |
Brand equity 20k papers | |||
Current | |||
Brand strategy 2,204 papers | |||
Child | |||
Brand implementation 0 papers |
Trends
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History