On ignoring words—exploring the neural signature of inhibition of affective words using ERPs

In the present study event-related potentials were used to shed further light on the neural signatures of active inhibition of the (affective) content of written words. Intentional inhibition was implemented by simply asking participants (N = 32) to ignore single words that served as primes in an affective priming (AP) task. In AP, evaluations about a priori neutral targets typically tend to shift towards the valence of preceding primes,...