Relationship Development: A Micro-Foundation for the Internationalization Process of the Multinational Business Enterprise
Abstract
The interplay between knowledge development and commitments is the driving force in the Uppsala internationalization process model. We perform a qualitative thematic analysis of longitudinal data, exploring how relationship knowledge development in supplier-customer relationships leads to commitments through opportunity identification. The results validate our claim that relationship knowledge development as a dynamic capability can influence...
Paper Details
Title
Relationship Development: A Micro-Foundation for the Internationalization Process of the Multinational Business Enterprise
Published Date
Dec 18, 2018
Volume
59
Issue
2
Pages
203 - 228
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