Review paper
Business models in global competition
Abstract
Research Summary M ultinational enterprises create and capture value through appropriate business models that fit both distinctive capabilities and dynamic markets. The key elements of a global business model include propositions for adding customer value and capturing a share of that value, methods to control, deploy, and utilize critical resources, and integrated processes that deliver value to target global customers. These factors explain...
Paper Details
Title
Business models in global competition
Published Date
Sep 1, 2017
Journal
Volume
8
Issue
4
Pages
517 - 535
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