Demystifying the effects of perceived risk and fear on customer engagement, co-creation and revisit intention during COVID-19: A protection motivation theory approach
Volume: 20, Pages: 100564 - 100564
Published: Feb 23, 2021
Paper Details
Title
Demystifying the effects of perceived risk and fear on customer engagement, co-creation and revisit intention during COVID-19: A protection motivation theory approach
Published Date
Feb 23, 2021
Volume
20
Pages
100564 - 100564
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