Investigating the effects of offline and online social capital on tourism SME performance: A mixed-methods study of New Zealand entrepreneurs

Entrepreneurial social capital develops through the accrual of resources gained from an entrepreneur's social ties. These are integral to entrepreneurial success, enabling access to financial, marketing, and human resources, and innovation. Entrepreneurs increasingly manage their networks through online platforms such as Facebook, LinkedIn, and Twitter. However, there are major gaps in the extant empirical research concerning how online social...