Does stress matter in mall experience and customer satisfaction?

Volume: 34, Issue: 2, Pages: 177 - 191
Published: Jan 2, 2020
Abstract
Purpose This paper aims to demonstrate that stress is a relevant feeling to take into account in mall experience and customer satisfaction management. Furthermore, it is proposed that its effects on mall experience and satisfaction differ depending on shopping motivation and frequency. Design/methodology/approach The method is based on seemingly unrelated regressions models and data were obtained through a survey of 1,088 mall clients. Mall...
Paper Details
Title
Does stress matter in mall experience and customer satisfaction?
Published Date
Jan 2, 2020
Volume
34
Issue
2
Pages
177 - 191
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