Other
Selling to Barricaded Buyers
Abstract
In business-to-government and business-to-business transactions, suppliers often have limited access to buyers during the buying process. The authors term these buyers “barricaded buyers.” Despite...
Paper Details
Title
Selling to Barricaded Buyers
Published Date
Sep 11, 2019
Journal
Volume
83
Issue
6
Pages
2 - 20
Citation AnalysisPro
You’ll need to upgrade your plan to Pro
Looking to understand the true influence of a researcher’s work across journals & affiliations?
- Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
- Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.
Notes
History