‘Coherent clusters’ or ‘fuzzy zones’ – Understanding attention and structure in online political participation

Social media and their uses are in an almost constant flux, and the need for comparative approaches — across platforms and time points — appears as urgent. The study at hand presents a dual comparative approach looking into political communication as undertaken on social media. Presenting data from Twitter and Instagram use during the 2013 and 2017 Norwegian elections, the study traces developmental tendencies and suggests terminology with which...