Original paper
Appropriating value from industrial buyer-seller relationships by leveraging network capability
Abstract
Purpose The purpose of this paper is to investigate how a B2B firm can improve its value appropriation from industrial buyer–seller relationships by leveraging its network capability, as well as the curvilinear moderating role of the firm’s network embeddedness. Design/methodology/approach This paper empirically examines seven research hypotheses about the relationship between network capability and value appropriation and the curvilinear...
Paper Details
Title
Appropriating value from industrial buyer-seller relationships by leveraging network capability
Published Date
Nov 12, 2019
Journal
Volume
57
Issue
11
Pages
2911 - 2939
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Notes
History