Original paper
Achieving rapid internationalization of sub-Saharan African firms: Ethiopian Airlines' operations under challenging conditions
Abstract
Having expanded their global operations, many African firms have begun to appear on the radar screens of multinational players. The distinctive nature of the African continent has directed these firms to follow unconventional paths to internationalization. This study explores the strategies employed by Ethiopian Airlines to overcome the challenges of its operating environment and to achieve rapid internationalization. These strategies were...
Paper Details
Title
Achieving rapid internationalization of sub-Saharan African firms: Ethiopian Airlines' operations under challenging conditions
Published Date
Oct 1, 2020
Journal
Volume
119
Pages
663 - 673
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Notes
History