How do hotels operationalize their competitive intelligence efforts into their management processes? Proposing a holistic model

Volume: 83, Pages: 283 - 292
Published: Oct 1, 2019
Abstract
The purpose of this study is to examine and develop a holistic competitive intelligence (CI) model that incorporates all CI efforts at the management level within an organization, including strategic, tactical, and operational levels. To achieve this goal, the researchers administered in-depth, semi-structured interviews with middle- level managers and supervisors in an independent, full-service hotel located in Hong Kong. The findings show that...
Paper Details
Title
How do hotels operationalize their competitive intelligence efforts into their management processes? Proposing a holistic model
Published Date
Oct 1, 2019
Volume
83
Pages
283 - 292
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