Relating microprocesses to macro‐outcomes in qualitative strategy process and practice research

Research Summary : A common challenge among qualitative Strategy Process and Strategy‐as‐Practice scholars concerns the need to link micro‐level processes and practices to organizational‐level outcomes in order to make their research more managerially relevant. In this methodological article, we explore and evaluate different ways of addressing this challenge. We draw on a corpus of qualitative process and practice studies to develop and...