Original paper
Technology Reemergence: Creating New Value for Old Technologies in Swiss Mechanical Watchmaking, 1970–2008
Abstract
This article uses a study of the Swiss mechanical watch industry to build theory about how a legacy technology, instead of being supplanted by a new dominant design as current theory would predict, is able to reemerge and achieve new market growth. The introduction of the battery-powered quartz watch in the 1970s made mechanical watches largely obsolete, but by 2008 the Swiss mechanical watchmaking industry had rematerialized to become the...
Paper Details
Title
Technology Reemergence: Creating New Value for Old Technologies in Swiss Mechanical Watchmaking, 1970–2008
Published Date
May 16, 2018
Volume
64
Issue
3
Pages
576 - 618
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Notes
History