Internationalization of Indian Firms: An Exploratory Study of Two Firms from the Tyre Industry

Volume: 22, Issue: 4, Pages: 324 - 350
Published: Sep 21, 2016
Abstract
The sustained internationalization of firms of Indian origin has held the attention of academicians and practitioners alike. India’s place in the global tyres industry is far from being a prominent one. Yet, two Indian firms have chosen radically different paths to internationalize, as per the typology proposed in the article. This article takes a case study methodology approach that brings to light the antecedents, motives, and behaviors of...
Paper Details
Title
Internationalization of Indian Firms: An Exploratory Study of Two Firms from the Tyre Industry
Published Date
Sep 21, 2016
Volume
22
Issue
4
Pages
324 - 350
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