Review paper

Competitive intelligence practices in hotels

Volume: 53, Pages: 161 - 172
Published: Feb 1, 2016
Abstract
This study attempts to determine the level of competitive intelligence (CI) efforts in the hotel industry in Minot, North Dakota. To this end, the researchers conducted a serious of in-depth semi-structured interviews with hotel managers representing twenty-seven hotels. The results indicate that the participating hotel managers demonstrated a low level of knowledge and awareness of CI. It appears that they engage in CI activities, primarily for...
Paper Details
Title
Competitive intelligence practices in hotels
Published Date
Feb 1, 2016
Volume
53
Pages
161 - 172
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