Investors' valuation of global product design and development
Volume: 34, Issue: 5, Pages: 457 - 472
Published: Jul 17, 2003
Abstract
Stock price responses to 170 announcements about global product design and development (GPDD) by NYSE, AMEX, and Nasdaq firms are significantly positive. This indicates that GPDD, which is fast becoming a strategic initiative of choice for multinational firms in the face of globalization and short time-to-market, is value-enhancing. The value enhancement is strong when announcing firms have a high level of information technology/systems...
Paper Details
Title
Investors' valuation of global product design and development
Published Date
Jul 17, 2003
Volume
34
Issue
5
Pages
457 - 472
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