Original paper
Optimal Structure, Market Dynamism, and the Strategy of Simple Rules
Abstract
Using computational and mathematical modeling, this study explores the tension between too little and too much structure that is shaped by the core tradeoff between efficiency and flexibility in dynamic environments. Our aim is to develop a more precise theory of the fundamental relationships among structure, performance, and environment. We find that the structure-performance relationship is unexpectedly asymmetric, in that it is better to err...
Paper Details
Title
Optimal Structure, Market Dynamism, and the Strategy of Simple Rules
Published Date
Sep 1, 2009
Volume
54
Issue
3
Pages
413 - 452
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Notes
History