How corporate culture drives strategy

Volume: 26, Issue: 2, Pages: 110 - 118
Published: Apr 1, 1993
Abstract
The paper argues that corporate culture can be a practical management tool and should be incorporated into the organizational processes aimed at managing strategic change. Differing definitions of culture are examined and the conclusion is drawn that its best practical use is as a contingent variable within an open systems framework of strategic analysis. A contingency framework for the cultural analysis of organizations is then constructed in...
Paper Details
Title
How corporate culture drives strategy
Published Date
Apr 1, 1993
Volume
26
Issue
2
Pages
110 - 118
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