Towards a practice‐based view of strategy
Abstract
Many studies in strategic management attempt to explain macro‐level firm behaviors or characteristics and/or the influence of such behaviors or characteristics on firm performance. Current strategy scholarship, however, rarely considers specific, actual techniques that managers might use to develop strategies or generally applicable firm practices. We propose a practice‐based view ( PBV ) of strategy scholarship to address this gap. In contrast...
Paper Details
Title
Towards a practice‐based view of strategy
Published Date
Apr 1, 2014
Journal
Volume
35
Issue
8
Pages
1249 - 1256
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