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Journal of Experimental Psychology: General
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3.50
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Papers 2246
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Associations with colours are a rich source of meaning and there has been considerable interest in understanding the capacity of colour to shape our functioning and behaviour as a result of colour associations. However, abstract conceptual colour associations have not been comprehensively investigated and many of the effects of colour on psychological functioning reported in the literature are therefore reliant on ad hoc rationalisations of conceptual associations with colour (e.g. blue – openne...
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Psychology
Cognition
Cognitive psychology
Perception
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