information about Integrated marketing communications field

Integrated marketing communications

https://www.wikidata.org/wiki/Q2350449
Field Hierarchy
Parent
Business
13.9M papers
Economics
12.7M papers
Marketing
3M papers
Management
1.8M papers
Marketing management
38.6k papers
Relationship marketing
25.8k papers
Current
Integrated marketing communications
1,343 papers
Child
Marketing mix modeling
1,114 papers
Trends