Integrated marketing communications

https://www.wikidata.org/wiki/Q2350449

Field Hierarchy

Parent
Economics 11.7M papers	Business 11.6M papers	Marketing 2.8M papers	Management 1.7M papers
Marketing management 37.2k papers		Relationship marketing 24.8k papers
Current
Integrated marketing communications 1,205 papers
Child
Marketing mix modeling 979 papers

Trends

Notes

History