'To Be or Not to Be’ – ‘Top’ or ‘Tenure Track’ Journals?
Abstract
The ‘top’ journals of the marketing discipline tend to be identified and ranked mainly based upon two foundations such as: citations and scholarly perceptions. The objective of this paper is to des...
Paper Details
Title
'To Be or Not to Be’ – ‘Top’ or ‘Tenure Track’ Journals?
Published Date
Jan 1, 2009
Journal
Volume
133
Pages
227 - 242
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Notes
History