Dual decision-making with discontinuance and acceptance of information technology: the case of cloud computing

Purpose The purpose of this paper is to investigate organizational information technology (IT) deployment from a dual decision-making perspective. This study builds on rational choice theory to characterize how the costs and values of incumbent IT and those of the corresponding new cloud computing influence a company's dual decision of discontinuance and acceptance. Design/methodology/approach This study chooses cloud computing as the research...