A study of group decision-making for green technology adoption in micro and small enterprises

Purpose Green technology adoption (GTA) in small and micro enterprises (SMEs) is a complex multi-attribute group decision-making issue. Conflicts of opinions can hamper the achievement of group coherence. The purpose of this paper is to solve the conflict decision-making problem in SMEs. Design/methodology/approach This paper reconstructs the GTA evaluation index system for SMEs and proposes an intragroup coordination relationship model to...