The effect of food festival quality on place attachment and destination recommendation intention through festival experience and festival satisfaction: The case of the Didim International Olive Festival

This study explores empirically the effect of festival quality on place attachment and destination recommendation intentions through festival experience and festival satisfaction. A survey was conducted by using a self-administered questionnaire distributed to festival visitors at the third International Olive Festival organized in Didim, Turkey. Data from a convenience sample of participants, producing 186 usable questionnaires, was tested in a...