What is Venmo? A descriptive analysis of social features in the mobile payment platform

This article describes the social features found in Venmo, a US-based payment app. Venmo is a social payments platform that allows users to broadcast transactions to a private social activity stream and a fully public transaction feed. After assessing and measuring the content and structure of public Venmo transaction messages (N = 328,769,355), we present findings related to the types of payment transactions, the frequency of emoji and text in...