Selling function: the advertising of sugar-containing beverages on Australian television

Volume: 36, Issue: 1, Pages: 143 - 154
Published: May 10, 2020
Abstract
Reducing population consumption of sugar-containing beverages has become a public health priority in many countries due to causal evidence between high consumption, weight gain and non-communicable diseases. This study aims to explore how sugar-containing beverages are associated with health and wellness in television advertisements. Our sample consisted of all televised advertisements from sugar-containing beverage manufacturers aired on...
Paper Details
Title
Selling function: the advertising of sugar-containing beverages on Australian television
Published Date
May 10, 2020
Volume
36
Issue
1
Pages
143 - 154
Citation AnalysisPro
  • Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
  • Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.