Gender differences and business model experimentation in European SMEs
Volume: 35, Issue: 7, Pages: 1205 - 1219
Published: Mar 18, 2020
Abstract
Purpose By drawing on various theoretical approaches and a gender perspective, this paper aims to examine business model (BM) experimentation as a step towards BM experimentation capabilities as an outcome and, as such, a key antecedent to firm performance. Design/methodology/approach In this paper, using a unique data set of 444 European small and medium-sized enterprises (SMEs), the authors draw on various theoretical perspectives to devise a...
Paper Details
Title
Gender differences and business model experimentation in European SMEs
Published Date
Mar 18, 2020
Volume
35
Issue
7
Pages
1205 - 1219
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