Acceptability and understanding of front-of-pack nutritional labels: an experimental study in Mexican consumers

Background Front-of-package labelling is a cost-effective strategy to help consumers make healthier choices and informed food purchases. The effect of labels is mediated by consumer understanding and acceptability of the label. We compared the acceptability and understanding of labels used in Latin-America among low- and middle-income Mexican adults. Methods Participants ( n = 2105) were randomly assigned to one of three labels: Mexican...