Born digitals: Thoughts on their internationalization and a research agenda

Volume: 51, Issue: 1, Pages: 11 - 22
Published: Dec 5, 2019
Abstract
Johanson and Vahlne (J Int Bus Stud 40(9):1411–1431, 2009) articulate various theoretical mechanisms underpinning the internationalization process; mechanisms they suggest are pertinent across firm type. Their argument builds on their earlier publications and, in this spirit, we consider Johanson and Vahlne (2009) in the contemporary context of digital firms. In particular, we revisit their theorizing as it relates to firms that had only begun...
Paper Details
Title
Born digitals: Thoughts on their internationalization and a research agenda
Published Date
Dec 5, 2019
Volume
51
Issue
1
Pages
11 - 22
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