Foreign market entries, exits and re-entries: The role of knowledge, network relationships and decision-making logic
Abstract
We focus on the following question: how are knowledge, network relationships and decision-making logic interrelated throughout the internationalization process – foreign market entries, exits and re-entries? We contribute to the internationalization literature, network approach and effectuation theory that have not examined these interrelationships during internationalization – especially de- and re-internationalization – in detail yet. Thereby,...
Paper Details
Title
Foreign market entries, exits and re-entries: The role of knowledge, network relationships and decision-making logic
Published Date
Feb 1, 2020
Volume
29
Issue
1
Pages
101592 - 101592
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