Dynamic Governance Matching in Solution Development
Abstract
Facing competitive and commoditization threats, many companies shift to solution offerings, albeit with mixed results. With a qualitative analysis of dyadic data (suppliers and customers), this article investigates an important, often overlooked reason for such mixed outcomes: the complex, dynamic role of governance matching. This study identifies a series of tensions arising from solution-specific exchange conditions and the matched governance...
Paper Details
Title
Dynamic Governance Matching in Solution Development
Published Date
Oct 3, 2019
Journal
Volume
84
Issue
1
Pages
105 - 124
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