Young children use supply and demand to infer desirability.

In 4 experiments, we show that young children (total N = 290) use information about supply and demand to infer the desirability of resources. In each experiment, children saw scenarios about sandwiches from different shops, which varied in supply (number of sandwiches produced for the day) and demand (number of customers attracted). In Experiments 1 and 2, 5- to 6-year-olds gave higher desirability ratings for sandwiches from shops with greater...