Designing for Projection-based Communication between Autonomous Vehicles and Pedestrians

Recent studies have investigated new approaches for communicating an autonomous vehicle's (AV) intent and awareness to pedestrians. This paper adds to this body of work by presenting the design and evaluation of in-situ projections on the road. Our design combines common traffic light patterns with aesthetic visual elements. We describe the iterative design process and the prototyping methods used in each stage. The final design concept was...