Typology of practices for managing consumer returns in internet retailing

Volume: 49, Issue: 7, Pages: 767 - 790
Published: Aug 20, 2019
Abstract
Purpose The purpose of this paper is to explore, describe and categorise practices of managing product returns empirically in internet retailing. Design/methodology/approach A multiple case study was conducted involving 12 e-commerce firms and 4 logistics service providers. An integrative data collection approach of semi-structured interviews, documentation and observations was used to gain comprehensive managerial and operational descriptions...
Paper Details
Title
Typology of practices for managing consumer returns in internet retailing
Published Date
Aug 20, 2019
Volume
49
Issue
7
Pages
767 - 790
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