Digital transformation of global business processes: the role of dual embeddedness

Volume: 26, Issue: 2, Pages: 570 - 592
Published: Sep 10, 2019
Abstract
Purpose While much existing research on multinational corporation (MNC) digital transformation has followed a linear design and implementation logic using cross-sectional data, the multiple and divergent needs of headquarters (HQ) and subsidiaries suggest that MNC digital transformation actually involves a more iterative journey. The purpose of this paper is to apply the theoretical perspective of embeddedness to better define the complexities...
Paper Details
Title
Digital transformation of global business processes: the role of dual embeddedness
Published Date
Sep 10, 2019
Volume
26
Issue
2
Pages
570 - 592
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