How intra‐ and interfirm agglomeration affect new‐unit geographic distance decisions of multiunit firms

Research Summary Prior agglomeration research takes a competitive‐level view, where any incumbent is considered as a rival by a new entrant in the same geographic market. Our study suggests an alternative corporate‐level view, where entry by multiunit firms must consider sister units as well as rivals in the market. Theorizing about a sharing mechanism between sister units distinct from a spillover mechanism between rivals, we expect that...