Parody: Fake News, Regeneration and Education

Understanding forms of imitation and their purposes is an important aspect of postdigital media literacy. Parody is important because it is used not only to generate fake news but also as an antidote to it. For parody to work, it needs to be distinguishable from fake news, and for the author and the audience both to be in on the joke. Using illustrative examples, the paper considers the importance of context, the role of the Bakhtinian notion of...