An Exploratory Study to Measure the Value and Reach of a University Press

University presses publish works of scholarly, intellectual, or creative merit tailored to an audience of specialists or a group with a shared interest. They also connect their host institution to local and regional communities and generate positive publicity for the institution. In recent years, however, university presses have faced increased scrutiny for myriad financial reasons. The purpose of this study was to measure the extrinsic and...