Pioneering environmental innovation in developing countries: The case of executives' adoption of Leadership in Energy and Environmental Design

By integrating and diffusing environmental innovations (EIs), executives act as important change agents who promote the corporate sustainability (CS) agenda. This article borrows a sensemaking lens to examine the influences behind executives’ adoption of Leadership in Energy and Environmental Design (LEED), a prominent EI for building sustainability. Through qualitative fieldwork with 30 local executives deliberately adopting LEED and operating...