International tourist’s expenditure on souvenirs in Ghana: Do their socio-demographics have any influence?

Shopping for souvenir is an important aspect of the tourism activity which almost all tourists participate in. The purpose of this paper is to examine the expenditure pattern of international tourists on souvenirs in Accra. The study adopted the descriptive design and questionnaire was administered to gather data. Data collected from 196 international tourists who were sampled from hotspots in Accra, using convenient sampling method, revealed...