Ambidexterity between low cost strategy and CSR strategy: contingencies of competition and regulation

Drawing on the strategic management and organizational ambidexterity literature, this study develops an ambidexterity perspective on firms’ hybrid strategies that emphasizes both low-cost and CSR-based differentiations (i.e., hybrids of low cost and CSR strategies), and distinguishes between the balance and combined dimensions of hybrid strategies to investigate their differential influence on firm performance. By taking a contingency...