Effects of the European Union trademark: Lessons for the harmonization of intellectual property systems
Abstract
We study the impact of the European Union Trademark (EUTM), the first pan-European intellectual property right (IPR) title established in 1996. The EUTM drastically reduced the cost of trademark protection, particularly for firms active in many EU member states. As a consequence, the number of marks and the resources spent on protection increased substantially, indicating that there was a large latent demand for IPR protection. Our results...
Paper Details
Title
Effects of the European Union trademark: Lessons for the harmonization of intellectual property systems
Published Date
Sep 1, 2019
Journal
Volume
48
Issue
7
Pages
1841 - 1854
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