Global Corporations and Smaller Actors in Textile Business: European Perspective

Volume: 15, Issue: 1, Pages: 216 - 230
Published: Mar 1, 2019
Abstract
Earlier in Europe, there existed many local textile brands and manufacturers. However, these have experienced significant pressure from the rapid expansion, and success of the European based global textile industry corporations, such as H&M and Inditex (Zara). Their further advancement is supported by the expansion into the new locations and application of nearshoring strategies to the favourable markets, such as Russian, which have attracted to...
Paper Details
Title
Global Corporations and Smaller Actors in Textile Business: European Perspective
Published Date
Mar 1, 2019
Volume
15
Issue
1
Pages
216 - 230
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