Developing a theory of plausibility in scenario building: Designing plausible scenarios

Scenario planning is used by organizations and institutions to help understand futures, expand imaginations and to sensitize for changing business environments. The scenario planning process can help deal with uncertainties in an increasingly dynamic environment, particularly if they are perceived as plausible. To explore the practicalities of developing plausible scenarios we utilised a case study, and involved key stakeholders, to investigate...