The impact of exposure to wagering advertisements and inducements on intended and actual betting expenditure: An ecological momentary assessment study

Volume: 8, Issue: 1, Pages: 146 - 156
Published: Mar 1, 2019
Abstract
Background and aims Research suggests that a large proportion of regular sports and race bettors experience harm related to their gambling. In Australia, people who bet regularly are targeted by a proliferation of different forms of inducements and advertising – many of which are believed to encourage excessive betting and erroneous perceptions of risk. However, scant research has examined the impact of marketing messaging to this group, which...
Paper Details
Title
The impact of exposure to wagering advertisements and inducements on intended and actual betting expenditure: An ecological momentary assessment study
Published Date
Mar 1, 2019
Volume
8
Issue
1
Pages
146 - 156
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