Impact of Over-the-Top (OTT) Services on the Telecom Companies in the Era of Transformative Marketing

Volume: 20, Issue: 2, Pages: 177 - 188
Published: Apr 6, 2019
Abstract
Due to digitalization today, we are more connected than ever before in human history. Access to the Internet has increased from 16 million in 1995 to 4157 million users by the end of December 2017. The industry which helped humanity connected and made the world a global village is the telecommunication industry. However, today the telecom companies are facing revenue losses; for instance, revenue of value-added services of telecom companies in...
Paper Details
Title
Impact of Over-the-Top (OTT) Services on the Telecom Companies in the Era of Transformative Marketing
Published Date
Apr 6, 2019
Volume
20
Issue
2
Pages
177 - 188
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