Human Values and Attitudes towards Vaccination in Social Media

Psychological, political, cultural, and even societal factors are entangled in the reasoning and decision-making process towards vaccination, rendering vaccine hesitancy a complex issue. Here, administering a series of surveys via a Facebook-hosted application, we study the worldviews of people that Liked supportive or vaccine resilient Facebook Pages. In particular, we assess differences in political viewpoints, moral values, personality...